Entrepreneurs Society of the Philippines

Google Insider Secrets to Search Engine Optimization

liezl — Wed, 18 Aug 2010 03:26:04 +0000

Google Insider Secrets to Search Engine Optimization

August 25 – 26, 2010 . 8:30 am – 5:30 pm
Crowne Plaza Galleria Manila

FEATURED SPEAKERS:

Simon Leung

Retired Most Senior Google Optimization Specialist, Google Insider for Search and Advertising Results. As featured in United States, Canada, London, Australia, New Zealand, Singapore, Malaysia, Indonesia, Thailand and more.

Fabian Lim

CEO – AsiaInternetAcademy.com
Top Internet Marketer and Speaker in
Singapore, Malaysia, Indonesia, and Japan.

______________________________________________________

COURSE OUTLINE:

• Integrate Social Media to Maximize Google’s Quality Score
• Optimize Your Authority Blog for Ultimate SEO Success
• Rank for Your Main Keywords and Those You Are Not Even Targeting
• Simple on Page Elements to Take Your Website to the Top
• Are the Ranking Factors the Same for Google and Yahoo?
• What Keywords Should I Target?
• What is the Most Important Element in a SEO Project?
• How Optimized is my Current Website?
• Is There Guaranteed Ranking?
• What is the Difference Between Organic and Paid Search?
• How Do I Measure SEO Success?
• What are the latest Trends in SEO?
• How Do I Negotiate and Manage SEO Consultants?
• Plus: Google Insider Tips to Dominate the Search Engines!

BE ABLE TO:

• Learn the Fundamentals of Search Engine Optimization
• Understand Fully Why it is Important to be Visible on Google
• Research Golden Keywords that Will Help You Increase your Web Trafiic
• Spy What Your Competitors are Doing
• Learn Key On-Page and Off-Page Optimization Techniques to Rank Better
• Check Your Own Website on Key SEO Factors
• Prepare a Search Engine Domination Plan
• See World-Class SEO Case Studies
• Integrate SEO Plans into Your Overall Marketing Program

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REGISTER NOW

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Please call us for reservation / inquiry

Tel. 470-1055 / 54

Look for LENI

Or text / call 0905-3364486

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

or fill out the registration form below and fax it back to us

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

REGISTRATION FORM

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Seminar Investment:

(Inclusive of Seminar Kit, Meals. and Certificate)

SEMINAR INVESTMENT

o Regular Rate (Starting August 19) Php. 10,795 + VAT per pax

Only Php 9,795.00 + VAT
*** Special August Promo

o Early Bird Rate (Until August 18) Php. 9,795 + VAT per pax

Only Php 8,595.00 + VAT
*** Special August Promo

o Group Rate (register 5 or more) Php. 9,295 + VAT per pax

Only Php 7,995.00 + VAT
*** Special August Promo

*********************************************************************

FREE BOOTH SPACE / TABLE SPACE

Promote Your Company, Products and Services in your

own booth space or table space. It’s so easy.

Just register 12 participants (Regular Rate)
and you get a FREE 2m x 2m BOOTH SPACE**

OR register 6 participants (Regular Rate)
and you get a FREE IBM TABLE SPACE.

Hurry! We have limited slots available. Call us now!

Among our current sponsors are Philippine Daily Inquirer, ExLink,

The Job Market, Gloria, Jao and Associates, Dinsmor Promo, Creativoices,
The Radio Partners, Wave89.1, Jam88.3, Magic89.9, UKDerm Pharma

OpenAxcss, 99.5rt, 103.5MaxFM, and many MORE

Do you want an ex-deal arrangement?

We’re open.Call us now and let’s talk about it.

Call us now

470-1055 470-1054 706-0514

0906-3364486

info@powermaxph.com

** Equivalent to Gold Package

*********************************************************************

No. of Seminar Fee Discount Net Seminar

Pax per Pax Fee per Pax

______ Php_________ + VAT Php________ Php__________ + VAT

GRAND TOTAL Php _________

Name of Participants

1. __________________________ 6._____________________________

2.__________________________ 7._____________________________

3.__________________________ 8. _____________________________

4. _________________________ 9. _____________________________

5. _________________________ 10. ____________________________

Company Name__________________________________________________________

Address________________________________________________________________

Tel Nos_______________________________Fax_________________________

AUTHORIZING OFFICER / CONTACT PERSON:

MR./MS. __________________________________

POSITION __________________________________

EMAIL __________________________________

CEL NO. __________________________________

SIGNATURE __________________________________

===============================================

Pls. fax at 470-1055 Leni

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Please call us for more information

Tel. 470-1055 / 54

Look for LENI

Or text / call 0905-3364486

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

EXHIBITORS / SPONSORS ARE WELCOME

Showcase your company, products and services to

highly qualified target market
cFor more info, please call Liezel at 470-1054

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

____________________________________________

IN-HOUSE SEMINARS:

1. Sales

2. Customer Service

3. Leadership

4. Teambuilding

Please call Leni at 470-1055

______________________________________________________

THANK YOU!

POWERMAX CONSULTING GROUP

Unit 104 Corinthian Executive Regency

Ortigas Road, Ortigas Center, Pasig City 1605

Tel. 470-1055 470-1054

Social Media Optimization

mybers — Thu, 12 Aug 2010 05:02:48 +0000

Twitter has taken the Internet by storm!

Twitter followers send out 4,000,000 tweets a day and Twitter’s monthly growth rate is 300,000 new users.

The majority of new Tweeters are influencers, movers and shakers.

Facebook users check their accounts 3-4 times daily, spending an average of 19 + minutes per visit.

Facebook signs up 250,000 new users every day claiming 140 million active users, an increase of 89% this year alone.

Linked In has joined the Twitter and Facebook movement in serving businesses to dominate their local niche market and connect with local business leaders.

Bloggers are in the mix with over 12.9 Million Active Bloggers in 2008 doing more than 5,000,000,000 (Billion) Blog searches- more information than all the Newspapers, Magazines and Books combined.

Why SEO your website business?

mybers — Thu, 12 Aug 2010 04:45:20 +0000

The internet is the 21st Century, why?

There are 1.4 billion users and there will be 200 million new users next year.

Mobile phones and Wi-Fi devices are increasingly in use and in 3 years there will be another billion estimated users.

If the internet was a country it would be the 5th largest country in the world in GDP.

Google provides more local searches than all Yellow Pages combined.

81% of users automatically look online for a service or product they need and 62% of users will follow up with: in-store visits, phone calls, emails and purchases.

Ecommerce is expected to grow from $102 Billion in 2006 to $144 Billion in 2010.

The basics of lean thinking

mybers — Thu, 12 Aug 2010 04:27:01 +0000

Many people have told me, “We are a very lean organization. There are only five of us left in the company, so we cannot get any leaner.” Is this really what lean is all about? Actually, Lean is not about the number o f employees you have, but rather how much you can accomplish with the resources that you have, regardless of whether you are many or few.

When you first hear the word Lean, you might think of thin people or lean meat with very little fat. The word lean may bring up different images for different people. But, what does lean really mean when applied to a business.

My definition of a lean firm is one that can consume less of everything and accomplishes more with less.
Lean companies use fewer materials, less time, less energy and less space. They are driven by customer demand, minimize inventory and use the most effective and economical way to manufacture and deliver their products or services.

Lean is not new. Some of its tools and techniques have been around for many years. Many of these were taught to me in Engineering School in the UK and on the shop floors in Germany and Japan.

However, round about the 1980’s the phrase “lean production” was coined by MIT MBA student and IMVP researcher, John Krafcik, to identify the Toyota methods. The term has since grown to represent a particular set of ideas and methods, which when combined are referred to as Lean.

The focus on eliminating waste is at the very heart of Lean Thinking. Lean focuses on eliminating waste at every level of an organization. It does not matter whether you are a one person company or a multinational company employing thousands. Lean can provide significant improvements to your business.

To learn more about Lean processes and Methods give us a call or attend one of our Lean Training Seminars. Visit www.rmpconsultancy.com to see our schedule of training seminars.

You may also call Chili at Tel. 544 3047 and at 813-7824 Fax. (632) 373-2544. Email us at seminars@rmpconsultancy.com to make a reservation.

***

Raffy Pefianco is an engineer, trainer and businessman. His current projects include organizing agricultural and tourism related business in the Province of Aurora. He is a principal speaker on lean methodologies, project management and supply chain management at RMP Consultancy www.rmpconsultancy.com

***

Rafael M. Pefianco
Managing Director
RMP Consultancy
(632) 813-7824 Mobile 0918-937-3455

Negosyo Power Expo

mybers — Sat, 07 Aug 2010 07:03:37 +0000

As part of our conscious effort in cultivating and nurturing the Small and Medium Enterprises Industry, Ex-Link Management and Marketing Services Corp., a meetings planner and exhibition organizer will be holding the 2nd year of “Negosyo Power Expo” on August 20-22,2010 & October 22-24,2010 at Trinoma Activity Area.

Negosyo Power Expo, a three-day business event expo which aims give the SME sector the chance to learn the latest SME trends, establish contacts, gain knowledge on the export / import industry, as well as exchange views & ideas and an opportunity to display products and services and also the event is a venue where the general public and business enthusiasts will have the chance to explore different business opportunities.

Serving as event highlights are the conferences for Women, Youth and OFW aspiring entrepreneurs dubbed as “ Women Entrepreneurs Congress, Young Entrepreneur Summit and OFW Business Congress” respectively.

BE A SPONSOR. BE A PARTICIPANT. BE A PARTNER.

Problems of business startups

mybers — Sat, 07 Aug 2010 05:53:35 +0000

John Boja

from businessentrep. yahoogroup

When I started my first business in my early twenties one of the things I remember was I did not know how to sell. I was a genius at finding suppliers with the best prices and being able to open an account without a track record. I was a master at planning, preparing and getting ready sometimes it works but most of the time it was trial and error. I realized everything I learned in school was theory and the real world is different. Now looking back my biggest weakness was I did not know how to handle or answer objections.

Example: The most common objection I was getting “Too expensive” I remember the first time I heard this, my mind went blank and I did not know what to say, I went like this ahh, ahh, ahh it was funny. The only thing I knew what to do was lower my price. I lost a lot of profits because of this. This went went on for a while until I learned what to say.

There’s probably only about about 10 to 20 objections there were and it applies to any business and if you know how to answer them it would make life easier for you and you can make more money. There’s one exception if your client has no money then there’s nothing you can do.

Here’s a partial list of some Objections and try to answer it. Also add some that applies to your business and have several answers to the objections. Memorize and test if it works. Big favor forward me your answers maybe I can learn from everyone here.

It’s too expensive
I’ll think about it
I have to talk to my wife/husband
I don’t have the money
It’s not what I’m looking for
It’s cheaper over at ABC store
I can’t afford it
Your company is too small
Your company is too new and you have no track record
I’ve had a bad experience with this product
I’ve had a bad experience with your company

—- my addons ——

12 I dont quite understand the value of your services with our needs
13 who referred you to us
14 would I have a “tongpats” if I can able to approve your proposal, if no..never mind
15 You don’t have an office., you only worked at home
16 your client portfolio is not quite impressive
17 you can’t offer deferred payment schemes
18 you dont have an official receipt yet, you’re just a freelancer
19 your age is too young for this business
20 are you a local or a foreign owned company

Have fun,

John Boja

Certified NLP Master Practitioner

Executive Coaching

EFT Practitioner

————————————–

Here was a really good story from an entrepreneur and some would actually relate to John’s story. Some entreps sa pinas undergoes the same way at least yet this kind of life success truly inspire some new startups to think that anybody can go head-on in starting their own businesses small or big.

Here my is my version to answer some of the questions above:

1. It’s too expensive

A: Sir/Mam it really depends on what you are looking for either a Class A or a class B “puede puede na” service.

A: May be its a bit expensive coz im offering the best options at this moment but i have other options that might suit your budget needs.

2. I’ll think about it

A: Thank you sir for giving some time to about it… in the meantime, i’ll have to go to another meeting (with a better client)

3. I have to talk to my wife/husband

A: by all means. In that way, you would be able to reasses your options first which plan would you like.

4. I don’t have the money

A: Ok. thank you for your time. Just let me know what else can I help you with in the future.

5. It’s not what I’m looking for

A: ”why in the first place offer to a client that they dont need?”

6 It’s cheaper over at ABC store

A: (from a web agency) : web designing varies and depends on the quality of design and quality support service. Some maybe cheaper but may be high on post services. Some are expensive bcoz they offer a complete package. Some are cheaper coz they only use web templates and not customizing your website design you like.

7 I can’t afford it

A: ok, maybe I can help you realize the ROI of this project after.

8 Your company is too small

A: maybe yes, but our clientele are all big! How did facebook, youtube started? were they BIG companies? they started off with 2 to 3 people only working on a garage or home. Where are they now?

9 Your company is too new and you have no track record

A: maybe we are and we cant hide that fact however if we push this and deliver our services more than your expectations wouldnt you feel assured? Everyone has to start somewhere…

A: affiliate yourself with some Business organizations to network you personally like enterprenuer society of the phils, philippine marketing associations, join in expo/exhibits

10 I’ve had a bad experience with this product

A: Im sure it was not ours!

11 I’ve had a bad experience with your company

A: “dont offer to the same client if you screwed for the first time, try other first” You cant deal if a client is hesitant already at first.

12 I dont quite understand the value of your services with our needs

A: Explain the relevance of your services to their business needs. Know their problems and think if your services will aide or solve their problem.

13 who referred you to us

A: get some one whom can vouch you and give credibility to your company.

14 would I have a “tongpats” if I can able to approve your proposal, if no..never mind

A: if its government, dont enter! its hard to swallow the tax payers money just for your own benefit while others have nothing to eat.

Dont tolerate! it will never stop until all of us respects the rule of law and ethics

15 You don’t have an office., you only worked at home

A: So what?, it doesnt affect how we deliver? we deliver on time and on quality. Besides who needs an office if we are doing everything online. and lastly, everything about us is on our website.

16 your client portfolio is not quite impressive

A: maybe yes coz we are starting up but it doesnt stop us from getting better. Besides if we can be partners, you’ll be our credible client in our list.

17 you can’t offer deferred payment schemes

A: it depends on how much.

18 you dont have an official receipt yet, you’re just a freelancer

A: maybe you are a freelancer and soon you will formalize your business. That’s why you need clients to support and fullfill your mission.

19 your age is too young for this business

A: Am I not delivering the product and services that an older person cant do.

20 are you a local or a foreign owned company

A: we maybe a local company but our strengths lies on professionalism and commitment to quality service.

Entrepreneur’s Week Celebration in August

admin — Mon, 12 Jul 2010 10:55:21 +0000

The Entrepreneur’s Society of the Philippines (ESP) in partnership with DZMM and supported by Mayor Alfredo Lim will extend the celebration of Entrepreneurs Month which is July to August.

The celebration is slated this August 16-20, 2010 at the Universidad De Manila Auditorium.

The activity will be free and open to the public which will showcase different business topics and livelihood skills that can be readily use for earning money.

It will also have free certificate of completion to those who have completed the event.

However, it is a first come, first serve basis event because of the limited slots available.

Watch-out when we announce the start of the enrolment period

Boracay - Sustainable Development will solve its predicament

admin — Mon, 12 Jul 2010 10:45:06 +0000

boracay

An article that came out July 11 in Philippines Star and was picked-up by Yahoo News said that DOT Secretary Alberto Lim find Boracay so dense and is alarmed by the algae that grows which he attributes to hotel and many establishments sewerage system.

Asked if the government can do something about it he mentioned that there is a possibility that the government cannot halt overdevelopment in this 10.3 square kilometre paradise.

I feel sad that already the white flag is being raised by our incoming Secretary of Tourism to the difficult situation that Boracay is in. What I know is that the associations and different cause oriented groups in Boracay can be called to action, most especially if the long term view is presented to them in all honesty. I should know I have talked to two of hotel operators and one government official when I was there.

True! Boracay has become dense because the place has turned-out to be one of the best beach party places in the world. We cannot deny the fact that it has also created a lot of jobs. Some nearby provinces have benefited from Boracay in terms of providing jobs for their citizenry.

If ever Caticlan Airport development pushes thru then we can see an additional increase of people visiting to Boracay. Seeing this possible reality, the DOT headed by our new secretary must make drastic actions. Giving-up and raising the white flag is not one of them.

In the face of Boracay’s popularity and the economic benefits that it offers vis-a-vis the threat of losing the island’s beauty because of the overdevelopment I strongly suggest that a strong and firm political will must be imposed in the island.

Our country has a lot of experts to craft a creative solutions to problems that bedevil the island. If there will be no under the table transactions and self interest will be pushed at the back burner, all things are possible.

In India, the public-private initiatives have work wonders. I think this can also happen in Boracay’s case. Our government and the private entities that are involved sit down they must have as the guiding principle in threshing out solutions the operative world BALANCE AND SUSTAINABLE DEVELOPMENT.

Again, it is not yet time to throw in the towel. Also not yet time to suggest that tourist go somewhere else in the country. All of these mean fleeing to the root of the problem.

I strongly believe there are a lot of solutions to this current imbroglio; we just need to sit down and talk.

Dear Entrepreneurs Society of the Philippines

admin — Mon, 12 Jul 2010 04:33:05 +0000

Dear Entrepreneurs Society of the Philippines,

The Philippines’ employment market is extremely competitive and it is difficult for many young people to get the experience they need for their success. The FedEx Junior Achievement International Trade Challenge (ITC) is a great way for motivated and talented students to stand out from the crowd in Asia.

The FedEx Junior Achievement International Trade Challenge is open to secondary school and post-secondary (e.g. professional diploma or equivalent) students. It was designed to prepare young people to become tomorrow’s leaders in our global economy and inspire further achievement by students through international exposure and cross-cultural exchange.

As the PR agency for the FedEx Junior Achievement International Trade Challenge Facebook page project, we, at Dominguez Marketing Communications Inc. would like to invite you to show your support of the challenge and encourage the young generation in your local market to participate by the following ways:

1. Post the information about International Trade Challenge on your website, including a link to the Facebook Page of FedEx Express Junior Achievement International Trade Challenge Philippines. (http://www.facebook.com/pages/FedEx-Express-Junior-Achievement-International-Trade-Challenge-Philippines/126030060754480?v=wall)

2. Join our ITC Facebook Page yourself and spread the word to your Facebook friends.

The FedEx/Junior Achievement International Trade challenge is a great event that benefits young people all over Asia and it is a great experience for everyone that participates. We hope we can count on your support.

Warmest Regards,
Trippy Padilla

Trippy Padilla
PR Associate
Dominguez Marketing Communications Inc.
Mobile: 09164242495
Landline: 897-7088
trippy.padilla@dominguez.com.ph

The Corporate Writing Program

admin — Thu, 10 Jun 2010 01:43:36 +0000

The Corporate Writing Program:
A Business Writing Skills for Secretary and Administrative Support Staff

Course Designed By Daphne B. Granfil

Date: June 17 - 18, 2010
Time: 8:30 AM to 5:30 PM
Venue: ASTORIA PLAZA, Ortigas Center, Pasig City

Functioning as a support administrative associate today requires you to multi-task! Agree? And perhaps, you haven’t even thought that “writing” would still be part of your to-do list today!

Inevitably, writing is a “must-have” skill for all professionals regardless of job position, level, or roles. And considering the outputs expected from your present support roles, this workplace writing workshop course intends to equip you—beyond plainly, business writing.

Let this two-day course bring out the sensible support-writer in you!

By joining this workshop, you will be able size=3>Confidently accept workplace writing tasks

Reflectively listen for significant details to effectively comply given writing tasks

Clearly convey own thoughts & second-handed messages into writing

Revisit grammar rules critical specifically for workplace writing today

Acquire writing tone appropriate for business purposes

Project good human relations in writing

Better write memorandum, electronic mails, and minutes of meetings

How We Facilitate The Learning?

Interactive Lectures & Discussions
Topic Related Team Games
Listening & Probing Exercises
Purposive Writing Tasks (Individualized & Grouped)
Simulation: Writing for the Boss
How To’s Writing: Memorandum, Electronic Mailing, Minutes of Meeting

What to Learn Here?

Day 1 - Morning Session

A. Introduction: Course, Speaker, Learners
B. Surfacing Facts: Where Are You Coming From?
C. Business Writing: How Significant Today?
D.The Business Writer’s Ultimate Goal

Activity 1: Photo-Essay

E. How to Be Understood In Writing?

Sharpening Business English Skills

Activity 2: Revisit Commonly Missed Grammar Rules at Work

Using Channel: Memorandum, E-Mail, Minutes of Meeting

Day 1 - Afternoon Session

A. The Staff-Writing Model

B. The Support-Business Writer’s Challenge #1

Activity 3: Listening & Probing Practice

C. The Support-Business Writer’s Challenge #2

Activity 4: Simulation—Writing for The Boss

Day 2 - Morning Session

A. The Support-Business Writer’s Challenge #3

Activity 5: Reviewing Written Message

B. Writing Purpose Setting, Outlining, Organizing

Activity 6: Consolidating Individual Written Outputs

Day 2 - Afternoon Session

A. The Support-Business Writer’s Challenge #4

Activity 7: Fine-Tuning Writing Tone for Business

Activity 8: Finalizing Written Draft

B. Team Presentation
C. Processing: Simulation Exercise
D. Nut Shell Learning

A VALUE-ADDED FEATURE FROM ARIVA!!
We specialize in customizing our training programs

exclusively for the needs of your people/company.

Reserve your seats NOW and SAVE P3,000 (prior to May 28, 2010)!

Learning Investment for the 2-Day Seminar-Workshop:

Super Saver Rate : P 8,448 + VAT (Pay on or before May 28, 2010)

Early Bird Rate : P 9,948 + VAT (Pay on or before June 7, 2010)

Regular Rate : P 11,448 + VAT (Starting June 8, 2010)

LEARNING INVESTMENT INCLUDES: A “Fun-filled” Learning Experience, complete with Learning Manuals/Hand-outs, Certificates, Freebies and FREE Parking!! plus… Breakfast, Sumptuous Buffet Lunch & Snacks

We now accept payments through your credit card!

We just made attending our Learning Events more convenient for you and your company. Paying is now faster and easier.. just one swipe away!

For the benefit of:

A BETTER CHANCE FOUNDATION

www.abetterchancefoundation.org.ph

GET TO KNOW MORE!

Learning with ARIVA! today means…building a better future for others tomorrow!

For every seminar event ARIVA! holds, one (1) underprivileged student is being sent to night high school for one full school year—ON YOUR BEHALF!

Learn with ARIVA! and be honored of helping less fortunate young Filipinos improve their lives!

MAKE YOUR RESERVATION NOW! CALL US AT

ARIVA! Seminar & Convention Organizers
895-8058 / 895-9527 / 890-9651
Call/Text: 0917-3257870

Email: SuccessSeminars@Ariva.com.ph

R E G I S T E R O N L I N E: www.Ariva.com.ph

Entrepreneurs Society of the Philippines

Google Insider Secrets to Search Engine Optimization

Google Insider Secrets to Search Engine Optimization

August 25 – 26, 2010 . 8:30 am – 5:30 pm Crowne Plaza Galleria Manila

FEATURED SPEAKERS:

Simon Leung

Fabian Lim

COURSE OUTLINE:

BE ABLE TO:

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

REGISTER NOW

Please call us for reservation / inquiry

REGISTRATION FORM

Seminar Investment:

(Inclusive of Seminar Kit, Meals. and Certificate)

____________________________________________

IN-HOUSE SEMINARS:

POWERMAX CONSULTING GROUP

Unit 104 Corinthian Executive Regency

Ortigas Road, Ortigas Center, Pasig City 1605

Tel. 470-1055 470-1054

Social Media Optimization

Why SEO your website business?

The basics of lean thinking

Negosyo Power Expo

Problems of business startups

Entrepreneur’s Week Celebration in August

Boracay - Sustainable Development will solve its predicament

Dear Entrepreneurs Society of the Philippines

The Corporate Writing Program

August 25 – 26, 2010 . 8:30 am – 5:30 pm
Crowne Plaza Galleria Manila